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Wednesday, March 6, 2013

Social media officer activities



Social media officer activities

In this post, you can ref key activities of Social media officer in details. Based on this activity list, you can set up daily activities, weekly activities, monthly activities.

I. List of Social media officer duties:

         1.          Develop and implement strategies for using ICT tools to promote the IBP’s work and for increasing the number of subscribers, followers, and users of our electronic platforms and products
         2.          Lead in the development and promotion of the bimonthly electronic newsletter
         3.          Lead in the development, maintenance, and promotion of the IBP website and social media platforms, including developing a strategy to ensure that the IBP website and social media platforms are effectively integrated in order to raise the profile of our work and that of our partners and contribute to the success of our advocacy efforts
         4.          Engage in ongoing assessment and evaluation of both the IBP’s current communications platforms and of newly emerging platforms in the digital, social media, and mobile space
         5.          Liaise with IBP staff members on communications strategies and processes for producing and disseminating their research, advocacy, and promotional content
         6.          Coordinate or contribute to IBP communication projects, such as production of multimedia materials, development of promotional materials, production of research or capacity-building materials, etc.
         7.          Provide editing and proofreading support for all of the IBP’s written communications
         8.          Supervise the work of temporary staff and interns who work with the communications program
         9.          Contribute to media relations, particularly through electronic media and social networking tools
     10.          Coordinate the production of IBP materials, including design, printing, and dissemination
     11.          Represent the IBP at relevant events
     12.          Participate in the formulation and development of the Communication team’s annual work plan and budget, coordinating with other programs/units of the IBP as may be required
     13.          Participate on a regular basis in meetings of the Communications team, the IBP, and the CBPP


II. List of Social media officer qualifications

           1.       Excellent English writing and editing skills and the ability to communicate concepts and ideas in a compelling and persuasive way
           2.       A proven track record in developing and fully implementing innovative ideas and strategies
           3.       Minimum of five years experience in developing and maintaining websites, including deep knowledge of  the function and application of website and other electronic communications technologies and tools (such as content management systems, html, and mass email programs) and how to create information architectures for an effective and accessible website
           4.       Minimum of five years experience in conceptualizing and producing regular organization or issue-based newsletters, including writing and editing content for a broad audience of civil society members, researchers, policy makers, and other public finance stakeholders
           5.       Minimum of three years in designing and implementing strategies for social media and mobile outreach and campaigns
           6.       Minimum of three years of applying the theories, approaches, and tools for communications and marketing to developing and implementing strategic plans for promoting organizations and their work
           7.       Minimum of two years experience in supervising staff and interns
           8.       Able to manage projects and time effectively; work collaboratively in a diverse international environment; and operate MS Office and other software programs as may be required
           9.       Able to prioritize tasks according to deadlines and accomplish  work on schedule
       10.       Able to respond quickly to changing priorities and to work well under pressure
       11.       Able to work independently with moderate supervision
       12.       Able to work collegially and collaboratively as part of a geographically dispersed team
       13.       Verbal and spoken fluency in Spanish, French, or other language is highly desirable
       14.       Experience in developing multimedia products, providing technical assistance support and advice to civil society organizations; and engaging in broad-based advocacy will be considered a plus


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