Social media producer tasks
In this post, you
can ref task list of Social media producer in details. Based on this
task list, you can set up daily tasks, weekly tasks, monthly tasks.
I. List of Social
media producer duties:
1.
Continuously monitor the flow of content from markets
and proactively highlight the strongest content in appropriate content areas,
writing accurate, clean and engaging tease to the content.
2.
Coordinate with the Advance Digital night/weekend desk
to plan updates to home page elements and other needs as assigned during off
hours.
3.
Learn and leverage best practices for social media to
boost referrals from social media channels to Mive.com. In collaboration with
Statewide Community Engagement Specialist, champion those best practices within
the local markets and provide training as needed on a continuing basis.
4.
Proactively monitor social media trends and translate
data into action. Collaborate closely with the Content Data Analyst,
Performance Data Analyst and Developmental Specialist to track content trends
related to social media and develop benchmarks for success in the local
markets.
5.
Identify websites relevant to content produced on
MLive.com and market it as appropriate to help it reach maximum audience. Work
with local markets and content producers to identify niche sites relevant to
their topic areas and help them maximize their audience by sharing content on
those sites effectively.
II. List of Social
media producer qualifications
1. Bachelor’s
degree in Journalism or Communications or related field required
2. Minimum
of one - two years of journalism experience with a proven ability in reporting
and writing required
3. Proven
experience building, maintaining and engaging an active audience
4. Ability
to work independently under deadline pressure and prioritize tasks
5. Demonstrated
writing and organizational skills
6. Solid
understanding of the news industry and local markets
7. Mastery
of social media platforms and optimization practices and familiarity with
current social media tools
8. Proven
experience with basic HTML or equivalent web language
9. Familiarity
with search engine optimization practices a plus
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