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Thursday, March 7, 2013

Social media planner qualifications



Social media planner qualifications

In this post, you can re requirements needed for Social media planner position. The standard job qualification includes: education/knowledge, skills, abilities (KSA model, core competency), experience, license, qualities, training courses, physical requirements, degree or certificates…

I. Job qualifications

             1.        BA or BS in Marketing, Communications, Business or other related field
             2.        3 years of social media experience, must include experience with and understanding of:
             3.        How large companies are utilizing the various social media platforms (i.e. Facebook, Twitter, G , Instagram, Pinterest, Youtube, etc.)
             4.        Social analytical tools, social KPIs and social bench marketing resources
             5.        Leading social media strategy development and identifying approaches to optimize social campaigns
             6.        Managing and providing recommendations on how to effectively improve social platform engagement
             7.        Producing regular enterprise/company-wide social analytical reporting and competitive/ social landscape evaluations
             8.        Working with cross-functional teams to achieve a common goal
             9.        Strong project management skills and demonstrated ability to manage multiple projects simultaneously
         10.        Strong verbal and written communication skills
         11.        Strong ability to analyze data and deliver the story behind the data
         12.        Strong persuasion and presentation skills
         13.        Positive attitude, adaptability, flexibility and strong teamwork orientation are critical

II. Key skills employers are looking for

Below are top 7 skills/abilities that every employers are looking for, you should pay attention to them:

  1. Adaptability/Flexibility
  2. Dependability/Reliability/Responsibility
  3. Teamwork
  4. Positive Attitude
  5. Professionalism
  6. Willingness to Learn
  7. Communications Skills

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