Social media account manager competencies

Social media account manager competencies

In this post, you can ref competencies needed for Social media account manager position. The standard job competencies include knowledge, skills and abilities (KSA model).

Apart from that, you can ref a job qualification also contains other elements such as education, experience, license, qualities, training courses, physical requirements, degree or certificates…

I. Job qualifications

You can find out competencies from standard job qualification below:

                     1.            Ability to manage multiple projects on tight deadlines

                     2.            Great communicator, thinker and implementer

                     3.            2-3 years of experience in an agency setting

                     4.            Degree in journalism, marketing, advertising or related field

                     5.            SMMS experience, preferably Spredfast

                     6.            Detail oriented with ability to understand big picture

                     7.            Entrepreneurial leader with desire to contribute to overall success

                     8.            Must have experience ranging from 3 - 5 years in PR and experience/exposure to social media programs

                     9.            Prior agency experience is a plus, managing projects within both PR and social media, managing media list development, pitching media, event planning, tracking client placements, creating content, posting and monitoring across multiple social media platforms, managing and tracking social campaigns.

II. Key skills employers are looking for

Below are top 7 skills/abilities that every employers are looking for, you should pay attention to them:

1. Adaptability/Flexibility
2. Dependability/Reliability/Responsibility
3. Teamwork
4. Positive Attitude
5. Professionalism
6. Willingness to Learn
7. Communications Skills