Social media assistant functions
In this post, you
can ref key functions of Social media assistant in details. Based on
this function list, you can set up daily duties, weekly duties, monthly tasks/activities.
I. List of Social
media assistant duties:
1.
Work with Manager to develop strategy to help grow our brand
and community online
2.
Lead development and execution of Instagram, Pinterest,
and robust local social media marketing strategy leveraging Facebook Places
3.
Lead reporting, analytics and optimization for social
media platforms, campaigns, and overall reach and engagement
4.
Develop monthly report to share results and findings to
key stakeholders and with broader organization in order to encourage social
participation and engagement
5.
Identify and participate in social conversations with
influencers (promoters and critics) and share content to engage them
6.
Partner with business owners across the organization
(Personal Training, Group Fitness, etc.) as well as with Creative and Marketing
teams to create unique content
7.
Train, coach and develop social media coordinator
II. List of Social
media assistant qualifications
1.
Three to four years of relevant work experience, with a
minimum two years' experience with social media program development and or
community management
2.
Ability to develop plans strategically and simultaneously
manage multiple work streams
3.
Strong understanding and passion for social media
universe including Facebook, FourSquare, Pinterest, Instagram, Twitter and
emerging trends, integrations and technologies in this space
4.
Strong listening, writing and presentation skills
5.
Ability to work in a collaborative and cross-functional
team environment
6.
Proficient with Excel for social marketing analysis and
Powerpoint to develop presentations to key stakeholders
7.
Experience with social listening and monitoring tools
preferred (Radian 6, Sysomos, Crimson Hexagon, etc)
8.
Proactive, highly-accountable self-starter with
outstanding organizational and communication skills
9.
Eager to meet and exceed objectives and take on more
responsibility
10.
BA or BS in Communications, Marketing, Business, or
related field
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