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Monday, March 4, 2013

Social media associate functions



Social media associate functions

In this post, you can ref key functions of Social media associate in details. Based on this function list, you can set up daily duties, weekly duties, monthly tasks/activities.

I. List of Social media associate duties:
  1. Work closely with VP of Products & Partnerships
  2. Work with client teams to understand client objectives, challenges and needs in the social space
  3. Demonstrate RM thought leadership by developing and presenting client industry/market research findings, social media trends, benchmarking, POVs and other pertinent information Develop and manage to business plan to grow social media practice over next 2-3 years
  4. Establish and maintain a management framework that allows for visibility into strategy, performance
  5. Own partner relations for social practice, including partner agencies and technology providers
  6. Support business development team in winning new clients
  7. Establish/grow senior relationships with RM client service leads and relevant Omnicom sister agencies
  8. Help train and develop client teams and social team members
  9. Act as senior level social subject matter expert in client meetings, as needed
II. List of Social media associate qualifications

  1. Qualified candidates will possess a Bachelors degree
  2. 7+ years of work experience within a digital advertising agency, search marketing or online marketing space
  3. Self-starter, capable of setting goals and reporting progress against them
  4. Possess general knowledge of social media principles and strategies, including paid, earned and owned channels
  5. Have polished presentation, communication, and analytical skills
  6. Have strong organizational skills, being able to manage multiple projects at once
  7. Demonstrated experience creating strategies which result in business results
  8. Excellent interpersonal skills and the ability to build effective internal and external relationships, influence change and drive integration
  9. Results and value focused
  10. Strong and persuasive presenter; ability to convey the complex simply
  11. Expert in the use of PowerPoint and other marketing applications

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