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Monday, March 4, 2013

Social media consultant competencies



Social media consultant competencies

In this post, you can ref competencies needed for Social media consultant position. The standard job competencies include knowledge, skills and abilities (KSA model).

Apart from that, you can ref a job qualification also contains other elements such as education, experience, license, qualities, training courses, physical requirements, degree or certificates…

I. Job qualifications

You can find out competencies from standard job qualification below:
  1. 7+ years banking or financial services experience.
  2. 5+ years experience developing strategy, roadmaps and business cases.
  3. Demonstrated success articulating marketing strategy and translating it into action/results.
  4. Exceptional partnership and collaboration skills. Demonstrated ability to lead effectively in a matrixed organization, develop partnerships with many business and functional areas, providing insight into market developments and trends which may present opportunities.
  5. Strong influence skills. Ability to engage channel and LOB management to create buy-in for goal setting and strategy/tactic development.
  6. End-to-end thinking , seeks to understand full chain of activities and business economics that impact customer and sales experience, as well as connecting experiences across multiple channels.
  7. Experience balancing multiple priorities and project simultaneously.
  8. Strong communication (both written and verbal), interpersonal and team facilitation skills.
  9. Strong analytical skills. Ability to provide detailed analysis and documentation in support of overall initiatives and to take data and translate into insights and action.
  10. Success in developing strong business relationships with product/enterprise-wide partners and related teams, interacting with mid to senior management on behalf of the channel.
  11. Expertise in the mobile and social channel marketing space, specifically within the Financial Services. Includes connectivity to the external social/mobile environment, as related to CCS.
  12. Focus on learning and experimentation with a passion for developing best practices.
  13. Ability to identify trends which may present opportunities or reflect gaps in the group''''s approach to marketing & business development.
  14. Strong business acumen with demonstrated ability to understand business drivers, economics , and how marketing and customer experience links to them.
  15. A true team player/leader and collaborator.
II. Key skills employers are looking for

Below are top 7 skills/abilities that every employers are looking for, you should pay attention to them:

  1. Adaptability/Flexibility
  2. Dependability/Reliability/Responsibility
  3. Teamwork
  4. Positive Attitude
  5. Professionalism
  6. Willingness to Learn
  7. Communications Skills

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